Walker Works brand markA Walker Works publication
For Sydney Metro operators ready to catch the digital side up

Web design & digital systems for Sydney CBD & Inner Metro operators.

Established operators across Sydney Metro. The work on the ground is mature. The web profile hasn't caught up. Walker Works builds the digital side — project-based, owned forever, no platform tax.

+61 478 271 516
Andrew Walker · Direct · Sydney metro engagements typically run discovery by video ca
Start a conversation →

Independent operator. Project-based. No retainers · No lock-in · Owned forever. Engagements from $3,000 Starter through $75,000+ premium tiers. Site visits and on-site discovery available across Sydney Metro.

01 / Why this page exists

Walker Works is based in Port Macquarie. The service area extends across Sydney CBD & Inner Metro.

Greater Sydney's inner metro market. Heavily competitive on web-design SEO, but Walker Works isn't competing on volume — it's competing on register. Sydney metro operators range from established family businesses (third-generation Eastern Suburbs trades, multi-generation Inner West manufacturers) through to premium boutique producers and specialty hospitality operators on the Northern Beaches and North Shore.

A Mosman family practice running on reputation and referrals with no public-facing site. A Surry Hills specialty manufacturer shipping internationally without category SEO presence. A Northern Beaches premium hospitality operator running multi-venue with disjointed digital infrastructure. A Chatswood multi-generation trades business taking commercial contracts through procurement teams who screen on web profile first.

"The website you don't have is costing you the customers you never see. The website you do have, built fifteen years ago, is costing you the customers who almost call but don't."
Andrew Walker · Walker Works

If you're operating across Sydney Metro and the digital side hasn't caught up with what the operation is already doing — the conversation might be worth having.

02 / Service area

Operators served across Sydney Metro.

Sydney Metro coverage extends across the following corridors and centres:

Sydney CBD · Eastern Suburbs (Bondi, Randwick, Coogee, Vaucluse) · Inner West (Newtown, Marrickville, Leichhardt, Balmain) · Northern Beaches (Manly, Mona Vale, Avalon) · North Shore (North Sydney, Chatswood, Mosman, Pymble)

If your operation is in or around any of these centres, Walker Works services your region. Other established operators across the area are welcome — the same project-based engagement model applies whether you're in the heart of Sydney or on the regional edges.

03 / Face-to-face vs video discovery

How discovery works for Sydney Metro operators.

Sydney metro engagements typically run discovery by video call given the volume of meetings, but in-person Sydney trips are scheduled when the project warrants it — built into the quote as a half-day or full-day strategic session.

Walker Works is fundamentally a video-call-first practice — discovery, project mapping, and ongoing collaboration all run remotely. Site visits and on-site discovery are available when the project warrants it. For Sydney Metro operators, this typically looks like one day-trip during discovery to walk the operation in person, with the remainder of the project running async.

Approximate drive time from Port Macquarie base: 4-5 hours from base.

04 / What it costs

Four tiers. Pricing made visible.

Pricing is in USD on the tier cards above. International operators pay the USD figure shown — no GST. Australian operators pay the equivalent AUD figure (USD converted at the current rate) plus 10% GST per ATO requirements. Every engagement starts with a discovery worksheet — no charge, yours regardless of whether you go further.

Tier 0

Operator Starter

$3K – $12K
USD · 2-4 weeks
AUD ~$5K – $18K + 10% GST

Single-site starter for sole-operators, smaller regional businesses, or first-engagement work. 5-7 pages, mobile-first editorial design, operator-class copy, SEO foundation.

FITS — Sole-operators · Smaller trades · First Walker Works engagements · Sydney local operators
Tier 1

Operator Foundation

$15K – $22K
USD · 4-6 weeks
AUD ~$23K – $33K + 10% GST

Serious face on your digital side. 7-10 pages, brand evolution if needed, advanced SEO, enquiry infrastructure. Owned forever, no platform tax.

FITS — Industrial workshops · Heavy-haul fleets · Commercial trades · Multi-generation regional
Tier 3

Digital Operating System

$45K – $75K+
USD · 12-20 weeks
AUD ~$68K – $114K+ + 10% GST

Full digital systems wrap. Multi-site capability, integrated CRM workflows, customer database, advanced operational tooling. Make digital infrastructure a core operating asset.

FITS — Larger operating businesses · Multi-location operators · Complex catalogues

Full pricing detail and tier comparison on the pricing page. Discovery worksheet is free, yours regardless. AUD figures indicative at AUD/USD 0.66 — quoted at the current rate on the discovery worksheet.

05 / Other regions

Walker Works also serves across NSW + Greater Sydney + ACT.

If your operation isn't in Sydney Metro, the same engagement model applies across:

Mid-North Coast · Northern NSW & Gold Coast · Hunter & Central Coast · Greater Western Sydney · South Coast & ACT

Walker Works is also a worldwide practice — established operators in the US, UK, EU, Canada, New Zealand, and Ireland make up roughly half the client base. International discovery runs by video call as standard.

06 / Get started

Free discovery worksheet. No charge, yours regardless.

Every engagement starts with a discovery worksheet — the operation, the audience, the current digital state, the desired outcome. Fifteen-minute commitment from you. Yours to keep whether you go further with Walker Works or not.

From discovery, Walker Works quotes the tier that fits. Pricing is transparent. Engagement is project-based. The relationship grows because the work is good, not because you're locked in.

+61 478 271 516
Andrew Walker · Direct line · Australian business hours
Start a conversation →
Walker Works brand markWalker Works · Independent consulting · Andrew Walker, Founder