A Walker Works publicationA Walker Works publicationEstablished operators across Northern NSW + Gold Coast. The work on the ground is mature. The web profile hasn't caught up. Walker Works builds the digital side — project-based, owned forever, no platform tax.
Independent operator. Project-based. No retainers · No lock-in · Owned forever. Engagements from $3,000 Starter through $75,000+ premium tiers. Site visits and on-site discovery available across Northern NSW + Gold Coast.
The northern corridor pushing into Queensland's Gold Coast. A different operator mix: premium boutique producers, multi-generation hospitality operators, specialty manufacturers along the Northern Rivers, and the high-volume service economy of the Gold Coast strip. The audiences differ but the digital gap is the same — the operation matured before the web profile did.
A Byron Bay specialty producer shipping nationally on Instagram alone. A Lismore manufacturer with a 2010-era WordPress site and a phone that rings constantly. A Gold Coast hospitality operator running three venues with no unified web presence. A Tweed Heads multi-trade local group bidding on government contracts where the procurement team screens by web presence first.
If you're operating across Northern NSW + Gold Coast and the digital side hasn't caught up with what the operation is already doing — the conversation might be worth having.
Northern NSW + Gold Coast coverage extends across the following corridors and centres:
Byron Bay · Lismore · Tweed Heads · Ballina · Yamba · Casino · Coolangatta · Gold Coast (Burleigh, Mermaid, Surfers Paradise, Southport, Coomera)
If your operation is in or around any of these centres, Walker Works services your region. Other established operators across the area are welcome — the same project-based engagement model applies whether you're in the heart of Byron Bay or on the regional edges.
Discovery for Northern Rivers + Gold Coast operators runs via video call as standard. In-person site visits available when the project warrants it — typically a one-day trip built into the quote, or scheduled around regional travel.
Walker Works is fundamentally a video-call-first practice — discovery, project mapping, and ongoing collaboration all run remotely. Site visits and on-site discovery are available when the project warrants it. For Northern NSW & Gold Coast operators, this typically looks like one day-trip during discovery to walk the operation in person, with the remainder of the project running async.
Approximate drive time from Port Macquarie base: 3-5 hours from base.
All pricing is in Australian dollars. Australian operators add 10% GST. International engagements are quoted in AUD and invoiced GST-free. Every engagement starts with a discovery worksheet — no charge, yours regardless of whether you go further.
Three pages — Home, Services, Our Work — with your phone number and enquiry form on every one. Written for your trade and your towns, not a template. One round of changes, then seven days of free fixes after it goes live. Live in 3–5 business days. You own the code, and the domain stays in your name.
For sole operators and small trades. The four tiers below are full Walker Works engagements.
Single-site starter for sole-operators, smaller regional businesses, or first-engagement work. 5-7 pages, mobile-first editorial design, operator-class copy, SEO foundation.
Serious face on your digital side. 7-10 pages, brand evolution if needed, advanced SEO, enquiry infrastructure. Owned forever, no platform tax.
For operators with portfolio or catalogue. 15-25 pages, brand evolution included, conversion-tuned writing, advanced SEO, optional booking workflows.
Full digital systems wrap. Multi-site capability, integrated CRM workflows, customer database, advanced operational tooling. Make digital infrastructure a core operating asset.
Full pricing detail and tier comparison on the pricing page. Discovery worksheet is free, yours regardless.
If your operation isn't in Northern NSW & Gold Coast, the same engagement model applies across:
Mid-North Coast · Hunter & Central Coast · Sydney Metro · Greater Western Sydney · South Coast & ACT
Walker Works is also a worldwide practice — established operators in the US, UK, EU, Canada, New Zealand, and Ireland make up roughly half the client base. International discovery runs by video call as standard.
Every engagement starts with a discovery worksheet — the operation, the audience, the current digital state, the desired outcome. Fifteen-minute commitment from you. Yours to keep whether you go further with Walker Works or not.
From discovery, Walker Works quotes the tier that fits. Pricing is transparent. Engagement is project-based. The relationship grows because the work is good, not because you're locked in.
Walker Works · Independent consulting · AJ Walker, Founder